Will Bryan Design was hired to produce a cut paper stop motion animation for the South Carolina State Fair, the largest annual event in South Carolina attracting over a half-million attendees¬†every year. Set pieces and characters are all hand-cut and laser-cut paper, brought to life through frame-by-frame hand-made stop motion using Dragonframe, a Canon 70D DSLR and a custom-made multi-layer glass table. The soundtrack is “Roller Coaster” by Lunch Money.

In addition to the animated commercial, Will Bryan Design used the cut-paper illustrations to create the web, outdoor and poster campaign. The campaign was awarded 3 Gold Addys and Best of Show in the AIGA InShow 21.

Lyon Hill working on Stop Motion
Dragon Frame screen
Stop Motion Story Boards
Stop Motion Flag Sequence
Lyon Hill working on Stop Motion Layers
Stop Motion Crew
Here Comes the Fun Posters